Thursday, 22 October 2009

video reflection:

Lovegrove strongly reflects how he transform the modern technology into industrial designs products of how he change everyday object into a very natural from. Thus he has emphasized the concept of DNA design nature and art. Thru watching the video I have discovered that organic design is a style of design that demonstrate the respect to earth and the already existing form.
His appreciation of skeletal forms and obsession with organic design has opened a new realm of possibilities for designers. The idea of using nature's design to appeal to the instinctive appeal of humans while addressing comfort is brilliant.The water bottle that created by Ross Lovegrove is rather interesting, it capture the form of water and it’s amazing how the water bottle reflects a feeling of putting a skin on top of the water. The organic shape not only looking ascetically pleasing but also satisfies its functionality, the shape of the water bottle not only just fits no adult’s hand, due to its organic shape it can also fit on a children’s hand.

Lovegrove has exceptional observational skills as an artist, but lacks the designer's common sense of when an organic design is most appropriate, often unnecessarily injecting it into his ideas. Lovegroves's ideology will be one which inspires industrial designers in the future.
It’s evidenced in his design, Ross Lovegrove basically used a lot of nature element and combining them together in order to from organic design, as we can see in many of his design pieces involves with human bone structure, blood cells or even shapes of humans DNA.The stare case in his studio really fascinates me has, he has surly suggested his theory of ‘fat free’ and ‘healthy design’ his design. Therefore it reflects simplicity and fluidity, he sees the natural appearance and adapt them into the design process.

Postal presents- peer comments

Claudia

http://claudiaides.blogspot.com/2009/10/postal-design.html?showComment=1256212750162#c2169755651576330153

Stanley Wong
http://stanleywong1.blogspot.com/2009/09/project-two-postal-presents-model.html?showComment=1256212959725#c6319526263704434816


Fanru
http://fanruwang.blogspot.com/2009/09/project-2-posctal-present.html?showComment=1256213225372#c5102674202191076145

Jason Vergara
http://jasonvergara.blogspot.com/2009/09/postal-present.html?showComment=1256213378307#c8328084112774035363

Jennifer
http://jenniferwidjaja.blogspot.com/

Monday, 19 October 2009




Bags. For fashion, bags are the essential item for both women and men. Fashion. Fashion trend changes fast, and sometimes it is really hard to keep up and does require money. My main concept on this up cycle project was to produce a new product of fashion using the past trend. Cloths such as jeans and T-shirts don’t normally wear out but falls behind the trend and therefore I applied those main principles of the property into my idea.

The bottom part of the bag, I have used the sole from the shoe. The main purpose of the shoe is balance. As a woman, when I place the bag down and when the bag falls and flips around unattended, I wished that perhaps something that balances the bag will be helpful to let it stand. Shoes are also an item that changes the trend consistently. Shoe laces are also applied into my product as the tightening the bag.

From top to bottom, the finish of the fashion for today.





Video Reflection-Seymour Powell : Designing Dream Machines

This was a video that really showed insight into the art to the designer and the design world. It takes the viewer on a journey of the development of several dream machines. From receiving the brief to brainstorming and insight into the extensive research required for each product. The main point that the video discussed was the constant communication is required. This doesn’t mean from only designers, but all ideas and development must refer back to the clients. Through affective communication, the consumer’s needs are focused thoroughly. Seymour Powell highlights the attention to detail and relentless effort undertaken in a fully successful model. This video has provided a fundamental base and processes for coming industrial students do learn.

Video reflection- Annie Leonard :The story of stuff

Annie Leonard’s video poses an important message about consumerism and she begins by introducing the “materials economy” or life stages of a product: Extraction – Production – Distribution – Consumption – Disposal.Leonard to educate the general population about linear system, its destructive nature and the implications this bears on a planet with finite resources. Leonard’s video points out that people in our society refer to those shiny, new products. These video inspires designers to make designers to think more into products and the issues that it will create. The video encourages designers to steer away from design practices such as planned and perceived obsolescence. Thinking the products as money production is not an acceptable ethical action as a designer, and therefore Leonard strongly suggests that as a designer and a creator we should all think about ‘designing’ new things. Leonard's video brings to mind the thought of needs versus wants. It serves as a wake-up call of sorts to designers to be aware of the amount they take from the environment.y

Thursday, 1 October 2009


Flower Pot and the hanger
My project was about being simple but able to place it anywhere at any time. When the receiver receives the gift, they should be able to make the product without hassle with enjoyment.

There are 3 parts to it, the hanger, the pot holder and the flower pot itself. This pot is designed for the air plants which does not need earth and water. In other words it could be in everywhere, in the room, bathroom and main lounge.

It is made out of 0.6 polypropylene, and adhesive mirror tape used. It is cheap material, flexible and light. It can also come with other colors relatively easily.

Monday, 31 August 2009

IV Pole

The product that I explore was the IV pole used in children’s hospitals. I realized that compared to other equipments such as beds, toys and room structure of children hospitals IV pole only changed its height between ordinary pole and for children use. Other aspects such as the bright color use such as yellow, orange and light green in the main office and waiting rooms for children’s attention and providing a room full of toys and some electrical equipment for children was outstanding and I applied those aspects into my product.

I believe that every child would have been to hospitals at least once and the majority of the memories will be pain, unfamiliar, medicine and etc. To approach young children with their familiar sites and sense, I converted the cold, steel IV pole into a form of an animal giraffe in this case. I took the different likes of animals from children and took a consideration of possible animals that will be able to convert into IV pole, which were elephants, rabbits, panda, dogs, cats and lots more. The use of soft fabric as the head will approach to children something that they know, something that they love, and something that they have at home. Soft toys also make children more secure and warm and you could see them in many pictures on my mood board holding it tight towards them.

Through the use of this particular IV pole, the doctors and nurses will be able to communicate with their young passengers with confident and quickly since children will be calm and used to the surroundings and not be scared. The bright colors used in IV pole target for children and grab their attention not as an unfamiliar pole that they have never seen before but perhaps a new toy that they wish to take a look and bring it close towards them, which is the function of the IV pole. It needs to be near the passenger.

I also applied the bus handle into the IV pole to enhance the more comfortable use of the product. And also the chair principle that moves up and down for the variation of heights.
Since the head of the giraffe is made out of fabric, it will get dirty eventually, and then you simply take the head out, and wash it as it is like normal clothing.
It will be made out of fabric as the head of the pole, stainless steel for the pole that is hollow to make it light for children. The wheel chair and the wheel will be made out of light materials again, such as plastic including the handle of the pole.

Mood board

Mood board for project one. My target market was the children hospital for young children. The main concept that I choose was the IV pole. Since IV pole asways be near the sick child, I though it will be worth it to give it a change for more suitable use.

Monday, 17 August 2009

Video Reflection: Don Norman - Emotional Design

Don Norman discussed the emotional design, the design that affects our human lifestyle. He considers “form follows function” which means that we automatically take a consideration of the product’s or design’s colour, typeface, the general appearance and beauty of the objects or designs. Not only the physical appearance, but the behavioral function of a particular object is part of his argument. The feel and the control of a particular object and the desire of people that actually wanting to control it. Lastly, he mentioned the “super ego” which refers to people who want to grab attention from other people which could be either positive or negative. He strongly considered all designers must take a consideration of these reactions from people.

The different ideas and designs are created to affect our lives, which fascinates me how it drags me into it. The teapot designs were extremely outstanding as the designer input our human feature of the movement of muscles to a non living thing and therefore it is now emotional. This was a new way to approach different objects. Other designs such as different logos, an environment friendly objects, a extremely expensive watches and etc. I do agree the fact that Norman mentioned that the in today society, emotional design do charge a great affect upon us by looking at the comparison of two watches. More people prefer the expensive watch which looks good, and recognizable by people instead of a functional watch that looks ugly.

Monday, 10 August 2009



Through analyzing a product in focus allowed me to see its visual features and the overall comprehension and also able to compare and see what different people think in variety areas. Through this course I was able to see the bigger picture of industrial design field and I am looking forward to improve the thinking knowledge upon this area.



Monday, 3 August 2009

Review: "David Kelley: Human centred design"

David Kelley conveyed the idea of the combination of the products and the design which produces the “new” and “renovated” product. Due to the improvement of technology, the quality and efficiency of the resulted product is in highest expectation. For example, in Prada shop in New York their renovation improved the service for their customers and therefore a higher customer satisfaction. The new system that they come out was the scanning the products that a customer is interested on. By simply scanning the product, it will appear on any touch screen on the store and the customer can choose the size and color. Then it can be taken to the dressing room which also has a scanner so the retailer knows exactly what clothing is been taken. The use of liquid crystal on the walls of the dressing room is the application of the renovated technology. While the customer is changing, the wall will be blocked, however, once the customers are done with their dressing they simply step on the button and the wall will appear again for their company. There is also a magic mirror inside the dressing room and that has the ability to hold the image that the customer shows on the mirror, and when you turn around, since it has a 3 second delay, customers can check how it looks like on the back.

Based on the London subway station he designed an interactive installation in “London Science Museum” which is primarily on digital and biomedical issues. They designed an interactive wall which is four stories tall. The main idea and goal of this project was to bring back some of the feedback from people who had gone to the museum were given and displayed on the wall so everyone could examine. Like London station line, they have produced a tube line as if the trains are the way that people think and when the little tubes arrive at the station it expands what it is saying so people can read. On the IMAX Theater there are big open spaces that tables displayed and have interactive games. The topics include male fertility, choosing the sex of your baby and what will it be on driver less car.

Excerpts from “The Big Idea” by CBS Sunday Morning, Scott Adams asked for the creation of Gilbert’s ultimate cubicle. He said “I realized that in some point I might be the world’s expert and what’s wrong with cubicles. So we thought, wouldn’t be fun to get together with some of the smartest design guys in the world and try to figure out to make the cubical better”. The team set the cubical and experience how it feels like and figure out the problem. One of the groups built the walls as screens for the computer and for photos. And the second group built the walls as alive and they actually give the Gilbert a group hug, and behind this humorous idea they were giving the cubical more human. The final cubical chosen is opened and connected to the environment so it is mentally healthy, and the flower inside the cubical responses to human which means it stands up when human is inside the cubical. There were also some touches such as putting a fish tank on the wall and a punch bag with the boss’s face on it.

They designed the “recycling of the water” had the main concept of quiet and peaceful inside of the building. The information displayed is straight forward to exhibit and understand the process of the recycling.

The spyfish was the whole new idea for the people who are interested on under the sea but could not examine because of their lack of abilities. It’s made from the company called H2 Eye targeting the people who enjoys being on the sea but does not scuba dive. Through this machine, people can scuba dive without getting wet.

As provided above, the effects from the renovated technology into design field is huge and this will continuously develop over time for improvement of our society.

Sunday, 2 August 2009